Hyaluronic Acid
Pulls water into several layers of skin and holds it there. This is why hydrated skin looks plump rather than merely moisturised.
Hydra Boost · Step 03
Matt It Sunscreen SPF 70 PA++++
Rs. 499.00MRP incl. of all taxes
- Hydration first
- Cruelty free
- Mineral oil free
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- Skin type
- Dry & dehydrated
- Texture
- Lightweight, fast-absorbing
- When
- Morning and night
- Key actives
- Hyaluronic Acid, Niacinamide
- Free from
- parabens, PG
About this product
Oily skin skips sunscreen because most feel greasy — this one doesn't. A matte-finish broad-spectrum SPF 70 PA++++ that protects against UVA and UVB while matcha adds antioxidant defence, niacinamide controls shine and refines pores, and Aqua GF supports the barrier. Lightweight and non-greasy, with no white cast — protection you'll actually want to reapply.
Why it works
Hydrates deeply
Hyaluronic acid penetrates for multi-level hydration; skin feels soft, supple and plump.
Soothes
Oat extract calms discomfort and visibly reduces redness.
Brightens
Niacinamide supports hydration and a more even, radiant complexion.
Holds moisture
Potassium lactate attracts and retains water to keep skin hydrated and supple.
Claims from the pack
- Up to 24-hour hydration with first use
- 2X more hydrated and brighter skin
- 97% experienced smooth, soft, bouncy skin
- 94% felt skin moisturised and less sensitive
Based on a 4‑week consumer study, March 2025. Best results with the complete Hydra Boost regime. Individual results may vary. NOTE: reconcile with the homepage figures (95 / 98 / 94) before launch.
How to use
- Apply 2–3 drops to a cleansed face and neck.
- Pat gently until fully absorbed.
- Use morning and night.
- Follow with your night cream to seal it in.
- Always finish with sunscreen during the day.
Where it sits in the ritual
- 01 Face Wash Cleanse
- 02 Energy Mist Prep
- 03 Face Serum Treat
- 04 Night Cream Seal
- 05 Sunscreen Protect
The actives
Niacinamide
Brightens tone, supports the barrier and helps refine the look of pores.
Oat Extract
Calms skin that reacts to everything.
Squalane
Seals moisture in without the heaviness of an oil.
Complete the ritual
Ritual total
Rs. 2,595.00
Questions
Yes. Hyaluronic acid layers with almost anything. If you are also using an exfoliating acid or retinoid, apply this serum first on damp skin, then the other active.
Both. Two to three drops after cleansing and misting, before your night cream. During the day, always follow with sunscreen.
It is. Dehydration and oiliness often travel together. If your skin is oily and congested, Matt It is the range built for you — but this serum will not clog pores.
Hydration is immediate — skin feels softer the same day. The consumer study measured visible change over four weeks of consistent use with the complete range.
Lightly. Fragrance is the last item on the ingredient list. The formula is free of mineral oil, parabens and propylene glycol.
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