Hyaluronic Acid
Pulls water into several layers of skin and holds it there. This is why hydrated skin looks plump rather than merely moisturised.
Sun protection is the single most effective anti-pigmentation step there is — UV is what creates and deepens most dark spots. This soothing broad-spectrum SPF 70 PA++++ pairs high UVA/UVB protection with antioxidant-rich Vitamin C, while niacinamide brightens and refines and hydrating Aqua GF keeps skin soft and prevents sun-induced dryness. A lightweight cream that absorbs quickly with no white cast, grease or heavy residue.
Hyaluronic acid penetrates for multi-level hydration; skin feels soft, supple and plump.
Oat extract calms discomfort and visibly reduces redness.
Niacinamide supports hydration and a more even, radiant complexion.
Potassium lactate attracts and retains water to keep skin hydrated and supple.
Based on a 4‑week consumer study, March 2025. Best results with the complete Hydra Boost regime. Individual results may vary. NOTE: reconcile with the homepage figures (95 / 98 / 94) before launch.
Pulls water into several layers of skin and holds it there. This is why hydrated skin looks plump rather than merely moisturised.
Brightens tone, supports the barrier and helps refine the look of pores.
Calms skin that reacts to everything.
Seals moisture in without the heaviness of an oil.
Yes. Hyaluronic acid layers with almost anything. If you are also using an exfoliating acid or retinoid, apply this serum first on damp skin, then the other active.
Both. Two to three drops after cleansing and misting, before your night cream. During the day, always follow with sunscreen.
It is. Dehydration and oiliness often travel together. If your skin is oily and congested, Matt It is the range built for you — but this serum will not clog pores.
Hydration is immediate — skin feels softer the same day. The consumer study measured visible change over four weeks of consistent use with the complete range.
Lightly. Fragrance is the last item on the ingredient list. The formula is free of mineral oil, parabens and propylene glycol.
Pigment Perfect Sunscreen SPF 70 PA++++
Rs. 499.00 · 30 ml